|Robbie Dingwal slides "The Spring Run" Feb 2011 Glencoe|
Friday, 23 September 2011
Marketing your product line for a Highland winter
Playing with web resources due to the inclement weather. Winter on the way so trying to come up with ways to promote my winter business. The ubiquitous Google has a useful new-ish resource that might be useful Off Piste Safety Scotland and of course Facebook plays a vital role as does Blogging to keep folk up to date.
Winter on the way and several key developments for this winter. The BCA park at the great Glencoe Mountain ski area and also a new park system to go in at Nevis Range. I have some great offers for probe, shovel and beacon and as last year will be distributing Dynafit touring and off piste skiing kit which is not cheap, but the lightest available and best performing. I may have a pool of test gear this season (subject to a deposit) and can offer test beacons to teams with intent to buy if they like them. Also one day avalanche SAR courses and a BASP 2 day course which we missed last season because it was so good, and so busy.